Swipe Conference Highlights: Gamification
Of the many excellent sessions at this week's Swipe Conference, the one titled "Build Better Cocoa Apps Using Game Mechanics" by Paris Buttfield-Addison was unique in its topic. In it, Paris outlined how gamification is currently viewed as something that can be quickly slapped onto an existing product in order to increase its appeal, whereas in reality, successful gamification requires carefully thought-out integration, for when done correctly it should form a core part of your app's user experience.
