Data Studio DFP connector Tag

Here in Australia, we do a lot of work on Google Cloud Platform for one of the country’s largest ISPs, Telstra. Most of that work involves building data pipelines and running analytics off the back of them for their Media business unit. As you can well imagine, they generate a huge amount of data on a daily basis. We use tools like BigQuery, Cloud Dataflow and Data Studio to wrangle, manage, and understand that data. On one such project for Telstra, we saw an opportunity to delete three code repositories and finally rid ourselves of some of the headaches associated with maintaining those applications, all the while saving money on the operational costs. We were able to replace the system comprising these repos with two new Google Cloud Platform services: In this blog post, I’ll introduce you to those new services that Google have spun up, and how we were able to use them to replace our legacy applications. Who doesn’t like a good spring clean, huh?